Custom eCommerce build
Website + Brand Design
Meet Amber steffani
Creative lighting designer
Amberlights, a handcrafted sensory lighting artist and lamp maker, needed a website that blended e-commerce functionality with a portfolio showcase.
In addition, the project scope required appealing to different audiences while highlighting the striking and colourful glass creations that refract light!
Creating a Stunning Website for a Sensory Lighting Artist
Amberlights, a handcrafted sensory lighting artist and lamp maker, needed a website that blended e-commerce functionality with a portfolio showcase.
The project scope required appealing to different audiences while highlighting the striking and colourful glass creations that refract light.
To achieve this, I used a minimalist theme with text scrolling on black and white backgrounds, allowing the designs to shine.
SEO, I successfully executed a comprehensive SEO campaign for Amberlights, which included developing a keyword strategy, implementing on-page optimisation, building backlinks, and creating high-quality content. As a result, the website has seen a significant increase in organic traffic.